Amazon to introduce music locker service?
“Amazon is still working out key legal issues related to the service and has yet to secure content licenses from at least some major record labels and movie studios. One major music company, Sony Music Entertainment, expressed dismay at Amazon's plans, echoing concerns of others in the industry,” said an insider.
Reports claimed that the company was planning to compete with Apple and Google, by offering the locker or cloud services to its customers.
The service enables the users to create and manage an online music and video collection, just like a computer.
Users will also be able to upload their own videos and movies, and television shows that are bought from its online store, can also be stored and used by the service users.
More on the service
The license for the service will enable the online retailer to provide better services, which may not need compromises from the company.
Even if the service is provided without seeking a license, some facilities may be enjoyed by the users, but this will come with its own set of problems.
“Such a system would likely need to be very basic, requiring compromises that might reduce its appeal to consumers. For instance, it might not be possible to let users access their collections from smartphones or other mobile devices,” informed a source.
The move came after major technology firm Google announced a similar music service in May 2010, but has not been able to do so till now.
European online music company, Spotify AB has also announced to tap the U.S. market in this regard, but Amazon may take a lead and become the launcher of the service.