In the blog post PostRank's Chief Technical Officer, Ilya Grigorik stated, “We are extremely excited to join Google.”

“We believe there is simply no better company on the web today that both understands the value of the engagement data we have been focusing on, and has the platform and reach to bring its benefits to the untold millions of daily, active Internet users,” he added.

While the exact terms of the deal ware not revealed, reports indicate that the move will help in Google’s social media strategy.

Boost to Google’s social agenda

Two major updates

Twitter made some changes in the third party application’s reach to the private data of the users. They have changed the app permission process and given more power to the net surfers so that they can decide which application they want to use and how much personal data it can access.

The agreement was for settling the allegations regarding Google’s misleading methods and violated commitments that it made to its user’s, while stepping into the world of social networking through its Buzz social network, last year.

Google apologized for its mistakes
Jon Leibowitz, FTC Chairman said that a company should honor its words, while making privacy pledges.

This settlement ascertains that Google will remain committed to its users, and establish substantial privacy protections into all of its operations, says Jon.